Future-Proof Your Marketing Career
Thu, 29 Oct 2026, 18:30
Barcelona, Spain
Free
Originally organized by The Marketing Crew. The marketing roles of tomorrow are already taking shape. Are you ready for them? From GTM Engineers and AI Content Architects to AI Growth Engineers, a new generation of marketing roles is emerging at the intersection of marketing, technology, data and AI. But what do these roles actually look like? And more importantly, what do you need to learn to land one? Join us for a practical TMC session where we’ll break down three of the most interesting emerging marketing paths and uncover the skills they have in common, from working with AI tools like Claude to automating workflows, thinking in systems, experimenting with data, and building with technology. What we'll cover GTM Engineer: where marketing meets systems, automation and technical execution AI Content Architect: designing scalable content systems with AI AI Growth Engineer: combining experimentation, data, automation and AI to drive growth We’ll look at: What each role actually does Where the roles overlap, and where they differ The core skills and tools behind them Which skills you can start building today, even if you’re not technical How to translate your existing marketing experience into these emerging roles And most importantly, you’ll leave with a clearer idea of where your career could go next. And what to start learning to get there. Want to go deeper? Attendees will also get an exclusive discount code to join the hands-on weekend intensive, where we’ll turn these concepts into practical exercises you can actually use in your work. Come curious. Leave with a roadmap. Venue: Barcelona, Spain, Barcelona, Catalunya, ES. Registration is handled by the original organizer. Original event and organizer: https://luma.com/mvr3b6ys